As a follow up to my previous rant on how stupid Restaurant Week is, I must say that I'm happy to see at least one restaurant is taking it seriously. According to Grub Street, Gramercy Tavern (a totally overrated old school restaurant) gave away gift certificates to their diners. See, that's what I'm talking about! Restaurant Week should be used to create some sort of buzz for your restaurant. It should not be for the restaurant to just get people in the door, you need a reason for people to stay (which isn't going to be because of the weak menu options) and come back.
Good job Gramercy Tavern. Way to step up.
BTW - I hear the bar menu is actually worth a stop.
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